Lets Begin Branding — DesignShopMPLS

Let’s begin!

This is your first piece of homework. I have curated a questionnaire for you to complete that will give me great insight into your company, goals and essence as a brand.

Name

First Name

Last Name

Company Name

Brand Vision and Goals:

We're curious about your big dreams for your brand! What do you hope to achieve in the long run? Share your exciting visions with us!

Target Audience Insights:

Tell us about the amazing people you want to connect with! What makes them tick, and how can we best reach out to them?

Brand Perceptions and Reputation:

Let's chat about your brand's vibe! How do you think people see your brand right now? Any cool stories or challenges you'd like to share?

What are your offerings?

Whether its a service, or product tell us about it. What are your offerings and how do you help people?

Core Differentiator:

What are the three core differentiators that make up your brand? What differentiates your company from others?

Brand Character

What adjectives would you use to describe your company and it's people/services/products?

Brand Attributes

Your brand encompasses many attributes, what would say are the top ones that come to mind?

Success Metrics and KPIs:

Let's celebrate success together! How will we know we've hit the bullseye with your brand? Any special signs or goals we should keep in mind?

Competitors:

Do you have competitors we should be aware of? If so, who are they and why are you different?

Let’s begin!

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