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Process

 

My step by step process

 
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01. Free consultation. 

After you've read through this page, you can schedule a free design consultation. You'll be able to ask me any questions you have and we can get to know each other.

02. Pay your deposit. 

Once we've talked and you've decided you want to move forward, you'll need to pay a 30% deposit to secure your spot in my schedule. 50% of the remaining half is due at the start of the project, and the final 50% is due when the project is complete but before the final files are handed over. 

03. Sign my contract. 

We'll both need to sign my contract so that we're fully protected before we begin working together. 

04. Project management. 

I'll add you to my project management system, Asana. This is where we'll communicate and keep all your files and feedback. Don't worry - I'll walk you through how to use it.

05. Homework. 

You'll need to fill a secret Pinterest board with inspiration, and answer an in-depth questionnaire. You'll also need to upload all brand/website content to Asana.

06. Consult call.

1-2 weeks before your project begins, we'll hop on Skype for a 30 minute consult call. This is the perfect time to ask any last-minute questions you may have or talk about the overall vibe you're going for.

 
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07. Moodboard, color palette & logo design.

I'll start the design process by creating a moodboard that summarizes your brand aesthetic and color palette. Using the information you provided in your homework, I'll show you three concepts for your main logo. You'll choose the one you like best, and then I'll refine it over two revision rounds. When your main logo is complete, we'll move on to your brand identity!

08. Brand STRATEGY & identity.

Your brand identity will include the other brand elements listed in your package (logo variations, sub mark, patterns and fonts etc.) You'll get to see all the elements packaged up in a neat little document. Then you'll have two revision rounds to make changes.

 
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09. Social media branding + Collateral Creation.

If social media branding is included in your package then this is the time I'd create it. I'll use your colors, logos, patterns and fonts to create a cohesive and seamless look across your social media, creating headers and profile images for your Facebook, Instagram and Twitter account. This is also the time I will start to design the collateral pieces you chose to add to your package.

10. Website design. 

I'll create layout mockups for each of your website pages based on the template you chose. You'll have one revision round to request changes. After you've approved the layout of your website, I'll get started turning the mockup into your live site! You'll then have two rounds of revisions to make sure we get it looking just right.

11. Final payment. 

Before I hand over your final files and website, you'll need to complete your final payment. I'll then send you a link containing your finalized brand files and I'll hand your website over.

12. Website walkthrough.

Don't worry, I'm not going to leave you to figure out how to use your website all by yourself. We'll set up a 30 minute consult call where I walk you through how to use and update your website.

• Some of these steps may not apply. It depends on whether your package includes them or not.


How does payment work?

Once we've talked and you've decided you want to move forward, you'll need to pay a 30% deposit to secure your spot in my schedule. 50% of the remaining half is due at the start of the project, and the final 50% is due when the project is complete but before the final files are handed over.



My goal is to create design solutions that seamlessly integrate your brands personality, clearly voice your purpose & inspire your audience to engage.